As you’ve probably guessed, I like Jack Thompson news. Ben Kuchera from Arstechnica posted this:
What Jack Thompson really did for Bully was make sure that everyone talked about it for months before its release. Sure, brand-new IP from Rockstar is always going to be a big story, but Thompson and the rest of the talking heads who tried to make a name for themselves by calling the game a “Columbine Simulator” and saying it advocated bullying and various other nefarious activities only gave the game more buzz. If someone is trying this hard to keep something from me, I feel like it’s almost a moral obligation to try to track down whatever it is and find out what’s so terrible that I can’t be trusted with it. Bully even scored a Teen rating, which means anyone can go into any retail establishment and buy it.
Read the whole thing here.
I couldn’t agree more, and even predicted this as a future marketing strategy.